Signal Large technology incumbents are hiring and publishing in world models

Summary

Large technology companies are pursuing world model research alongside the startups. CB Insights points to a series of model releases in 2025 by big tech firms. These include V-JEPA 2 and CWM, aimed at robotics and coding, and Genie 3, aimed at environment simulation and robotics. Cosmos targets robotics and autonomous vehicles, while Muse is aimed at video games. Meta and DeepMind are also actively hiring research scientists, engineers and product managers specifically for world models and generative worlds. The firm reads this incumbent activity as evidence of an early but growing internal focus on these systems.