Signal Deloitte's 2025 MarginPlus survey names digital infrastructure (49%) and asset inflexibility (45%) as top internal barriers

Summary

To explain why finance leaders lean on the cloud for cost control, Deloitte draws on its separate 2025 MarginPlus survey. That study found the top internal obstacle to organizational success was an inability to adapt digital infrastructure to new external business conditions and scale, cited by 49%. Close behind, 45% pointed to existing assets and infrastructure that are too rigid to respond to outside demand. The report suggests that such rigidity helps explain the appeal of cloud solutions for cost management. Cloud lets companies expand or shrink resources without committing to fixed infrastructure, adding both financial and operational flexibility. The finding frames digital inflexibility as a structural drag on organizations trying to balance growth and cost discipline.