Signal 15% use organizational digital twins today; 49% expect them to matter within three years

Summary

Only 15% of organizations studied by Deloitte currently use digital twins, meaning live, AI-powered models of the organization and its workforce. Nearly half of leaders, 49%, expect such twins to be important to their success within three years. Leaders can use them to test decisions and simulate scenarios, helping to prioritize initiatives, anticipate needs and act. One organization uses a digital twin to model how choices such as greater AI investment, outsourcing changes or new location strategies would affect talent needs and structure. The trend fits a broader preference for shaping strategy through frequent ground-level experiments rather than centralized planning.