Signal Death doulas offered as a paid role in Finland

Summary

This signal is the death doula, a trained companion who helps a person reach a dignified and personalised death. Sitra draws it from a Finnish doula association that explains the role, dated April 2025. The doula is not a medical professional but a supporter who accompanies the dying person according to that person's own wishes. Its appearance as an offered service suggests end-of-life support is becoming something people can choose and arrange alongside healthcare. In Sitra's imagined 2046 magazine, choosing a personal death doula is one of the tips in a column on preparing for one's final departure. It belongs to a wider cluster of signals about services emerging around dying and the afterlife.