Issue The plan aims to make Korea one of five global cultural powers with a 300 trillion won K-culture market

Summary

The plan sets the vision of a country that leads the world through the power of culture and aims for Korea to become one of five cultural powers in soft power. Its first goal is to open an era of a 300 trillion won K-culture market by concentrating support on Korean content, which it calls the engine of the Korean Wave. It also targets an 80 percent share of positive evaluations of Korea's national image. Other goals are to spread related industries such as food, beauty and tourism overseas, to upgrade international cooperation behind a K-culture initiative and to expand overseas networks such as diplomatic missions and cultural centres. Finally the plan seeks a free environment for creation and stronger capacities in the arts and humanities, which it describes as the foundation of a cultural power.