Signal Comprehensible data explanations rank first among comfort factors

Summary

IBM asked consumers which factors most reassure them when using AI-based products and services, and ranked the answers. At the top is a clear, easy explanation of how AI uses their data. Next comes the ability to delete their data, followed by explanations of how AI will improve their experience. Fourth is the option to opt in to AI rather than having to opt out. IBM concludes that consumers do not need AI to be flawless but want to stay informed, and it recommends traceable recommendations and user-friendly data control beyond regulatory minimums.