Signal 66% now treat the technology organization as a revenue generator rather than a service centre

Summary

Deloitte argues that the purpose of the technology organisation is changing as AI becomes central to chief executives' strategies. In its Tech Exec Survey, 66% of large enterprises say they see their technology organisation as a revenue generator rather than a service centre. Asked what role it plays in shaping the business, the top answer in the Tech Spending Outlook was strategic leader, enabling overall business strategy with a focus on technology. The rising share of CIOs reporting directly to CEOs, 65% in 2025 compared with 41% in 2015, reinforces the point. The report concludes that technology and AI are no longer just operational concerns but central to growth, innovation and competitive position. It summarises the shift as moving from keeping the lights on to lighting the way forward.