Signal Explanation raises assistant trust for two-thirds of consumers
Summary
Capgemini finds more than six in ten consumers trusting a digital assistant more when it explains its recommendations and actions, and reports that these users then feel readier to share data for personalization and to try advanced features.
Classification
Main topicTech Regulation & Digital Policy
Region menusGlobal
Occurrencescope:global
Impactscope:global
Time horizon0-3 years (2026-07-26)
Last updated2026-07-29 04:49:52
Evidence 1
- What matters to today's consumer 2026: How AI is transforming value perception Capgemini Research Institute page=35;section=AI - The consumer's trusted guide / Trust grows when AI explains itself 2026 accessed 2026-07-26
Part of trends 1
Directly linked issues 0
No objects.
Relation types: supports
Public id: fm-65b8cbd0dc4c